In the last few years, Korean skincare has developed from a cult following, to a worldwide phenomenon. Koreans take their skincare seriously and the results show in enviably youthful, clear, glowing skin.
Korean skincare products are becoming increasingly popular as more and more people realise the benefits of adding some “K-beauty” magic to their skincare routine.
In this blog post, we’ll take a closer look at Korean face cream and we’ve come up with 6 powerful reasons to give it a try....
- Korea’s cultural skincare “obsession”
Koreans have a deep passion for prolonging skin health and beauty. Interest in skincare is recorded in Korean historical records dating back to 8000 BC. Skincare is hugely important in this Asian country and it’s no coincidence that women in South Korea spend more of their money on cosmetics that those in any other country.
As a result of this cultural skincare legacy, Korean women are extremely selective about their skincare and they demand high-performing, luxurious face treatments that deliver on their promises. You can trust Korean skincare. Products are tested rigorously and only the very best will be chosen.
- Korean beauty philosophy: the ‘10-step routine’
In Korea, there is a different approach to beauty, with a 10-step skincare routine, including the regular use of Korean skin whitening cream, serums and masks. For Koreans, a multi-step skincare regime is cherished and focuses on cleansing and enhancing skin smoothness and brightness.
However, this 10-step routine doesn’t have to be followed to the letter. Rather than taking up the entire routine, Western consumers often choose to boost their own skincare regime with the use of additional, “cherry-picked” Korean beauty products depending on their needs.
- Korea leads beauty product development and research
Korea is the international centre for skincare development, research and innovation and its beauty industry is thriving. Skincare experts worldwide agree that the best Korean anti aging skincare products are 10 years ahead of the rest of the world in terms of technological innovation.
It all started with the phenomenon of Korean tinted moisturiser, BB cream, which became incredibly popular in the West from 2011. Korean skincare developments concentrate on the use of natural emollient ingredients and the concept of gentle exfoliation.
- Top quality, cost-effective ingredients
In Korea, technological ingenuity and ancient traditions combine to make use of powerful natural ingredients not commonly found in Western brands.
Snail extract stimulates the formation of collagen and elastin and varieties of mushroom are used for their ultra-hydrating properties.
Botanical super-hydrators such as the New-Zealand-sourced Harakeke root are also used regularly in Korean moisturiser for dry skin. These natural ingredients are packed with nourishing minerals to revive and brighten skin.
Strict standards and innovation combine to ensure that Korean skincare products are among the best in the world. And, the best part is that these anti aging Korean skincare products are available at much lower price points than their Western brand equivalents.
- A focus on hydration for glowing skin
Hydration is absolutely central in Korean skincare. Western skincare often focuses on treating ‘problems’, whereas Korean skincare encourages skin nourishment and hydration to boost natural radiance.
- sun protection
Sun protection is considered a key ingredient in Korean skincare and rightly so. Long gone are the days of slathering on coconut oil and sunbathing to achieve a tan. These days we realise the importance of daily sun protection to maintain skin youthfulness for the long-term.
Koreans revere pale, translucent skin and Korean moisturizer with SPF has been tested rigorously for its sun protection properties. Korean whitening face cream is also widely used to treat sun-damaged skin.